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Chobani - Wonderful World of Less
11/09/2019
Post Production
Los Angeles, United States
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Agency / Creative
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Post Production / VFX

When Chobani wanted to showcase their “Less Sugar” product line, they took a beautiful and imaginative view on excess and showed what happens when the world decides to have less!

They created a world where items are stripped away to create a world containing less material things - objects such as coats, boxes, trunks start to float away, and even skyscraper buildings, with each floor being lifted away one-by-one towards the sky.

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