We collaborated with Men's health charity Movember to illuminate an iconic Dublin landmark with a message of solidarity. Movember's recent research reveals that 30% of men said they feel lonely more since COVID-19, yet nearly half say no one has asked how they are coping. To raise awareness around mental health, a host of Ireland's creative pioneers got together to highlight the importance of staying connected through a series of light installations.
The ‘Conversation Piece’ campaign was launched with 'Together We Stand' and projected onto the Poolbeg Chimneys, a famous landmark that dominates the skyline of Ireland’s capital. The chimneys, which have survived a demolition and have stood side by side for over 50 years, were the perfect canvas to highlight the campaign’s message