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Magnum - Indescribable Pleasure
16/09/2020
Advertising Agency
São Paulo, Brazil
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Agency / Creative

To launch Magnum Praliné in Brazil, a new flavor that combines hazelnut ice cream, Belgian chocolate, caramelized hazelnuts and even more pleasure than the other favors, MullenLowe Brasil created an original exhibition about pleasure revealing the reaction of people before and after tasting Magnum Praliné for the first time.

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