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Johnnie Walker - The Re-entry
20/08/2021
Advertising Agency
São Paulo, Brazil
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Beyond simply advertising, the Johnnie Walker film had the goal of sharing with the audience, in these difficult times, the experience of an astronaut who lived for an extended period aboard the Space Station and returned to Earth with a totally new perspective of the world, full of optimism. Thus, in addition to lending the film a hybrid identity that mixes science fiction and emotions, our goal was to approach the topic of returning with responsibility and a genuine interest in the common good. 

The film begins in space, and we are surprised by thousands of space capsules in orbit, waiting for the opportunity to return home. Suddenly, one of the capsules takes the lead and moves toward the atmosphere, in a dramatic scene that gradually reveals a great collective reentry around the world. At this point, the film takes on a more human tone, and we begin to see the world as it will be in the future. The scenes are underscored by a striking narrative that, in the end, is revealed to be the voice of a real astronaut.

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Language:
English
v10.0.0