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Skoda - Make Your Own Kind Of Music
03/09/2018
Advertising Agency
London, UK
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Why create a car launch advert when you can do a music video with a multiplatinum artist and turn that into a car advert? So we did exactly that. It worked: KAROQ sales were 142% over target and the song made #1 on Amazon Music and cracked the UK Top 40 chart.
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