There are QR codes, UPC codes, and now Jeep Code. A first-of-its-kind, AI technology that transforms every iconic seven-slot grille into a barcode via Snapchat.
The experience goes beyond uploading pictures. Users are scanning a completely unique code, one that we have created. The technology leverages machine learning that analyzes and identifies real world Jeep grilles and allows users to interact with the Jeep brand like never before.
Once a grille is scanned, a user will instantly learn more about the Jeep, browse inventory at their local dealerships, build and price their favourite model or even start the buying process right there on the spot.
Jeep Code is disrupting the automotive process and streamlining the buyer’s journey, particularly for younger consumers, so they’re connected to the right vehicles in their area.