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Road Safety Authority Ireland - RSA Learning Portal
07/09/2022
Advertising Agency
Dublin, Ireland
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For case study, supporting imagery and further information - www.rsahubsawards.com/

The RSA Learning Portal is a virtual, first of its kind, 3D active educational metaverse, where Irish students can experience road safety in a whole new way. People can learn about the dangers of reckless driving behaviour in an immersive and thrilling online platform, where they are active participants in road safety lessons. A whole new way to teach. A whole new way to learn. A whole new world to explore. Step into a 3D road safety adventure on your PC, tablet or VR headset, where we have taken road safety education in a whole new direction. 

It is available to students in all Irish primary and secondary schools across the nation from the start of this school year. They will be invited to sign up for virtual sessions at RSALearningPortal.ie where they will experience an expansive and rich 3D world where kids can immerse themselves in fun and engaging metaverse environments, designed to teach them valuable behavioural life-changing lessons.

The RSA Learning Portal is Ireland’s first branded metaverse and the world’s first official metaverse for road safety education. It is accessible via multiple platforms including desktop browser, tablet, and mobile, and students who are feeling a little more adventurous can visit using a virtual reality headset. It has allowed RSA to reach more schools than ever before and, having just launched in September is already booked out until the end of the year.

As seen on RTÉ, Virgin Media, The Irish Times, The Irish Examiner, The Irish Mirror, Joe.ie, FM104 and Q102.

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