​The campaign widens the lens on beauty, with a 60-second anthem featuring Zuri Marley, a model, musician and DJ who is also the daughter of Ziggy Marley and granddaughter of Bob Marley; Steph Aiello a make-up artist, quadriplegic advocate, social media influencer, and dancer; and Sophia Morales an indigenous and Latinx deaf woman, among others. ​