Wren’s ‘The Greatest Showrooms on Earth’ campaign not only took it’s name from the 2017 hit but also director Michael Gracey who produced the film.

The spectacular campaign, which guarantees to put a smile on the audiences faces, sees Wren’s kitchen showrooms turned into film sets as dancer’s put on a showstopping performance to 1966 Broadway classic ‘If My Friends Could See Me Now’.

The song, written by Cy Coleman and Dorothy Fields for the musical Sweet Charity and recorded many times throughout the years, was sung by Sammy Davis Jr in the version used by Wren with the orchestral score written by Guy Farley breathing new life into the work. Nothing is off limits in the campaign, including walking up walls, gliding on islands, bumping bums on appliances and dancing on lorries in the glittering grand finale and Guy’s energetic score encapsulates the tone of the film perfectly.

Tribal Worldwide is the ad agency behind the campaign and its business director William Gibb said: “This is our fourth campaign for Wren Kitchens and easily our biggest endeavor, so many people behind the scenes at Wren have moved mountains to get this done.“

The TV has been rolled out in the UK and US with 15, 30 and 60-second cuts.