The Navy is always seeking new recruits to fill technology-based roles. When it came to recruiting drone pilots, the campaign needed to stand out from other military recruitment messages. So, we focused on what makes drone pilots different from every other role in the Navy – their perspective of the ocean. Unlike every other job in the Navy, drone pilots see the ocean from above.

The surreal images were created by combining over 100 images with photo-realistic CGI elements. Painstaking attention to detail was applied to every pixel, from the way the rocky outcrop seamlessly bends in way that defies nature, to how a flock of seagulls seem to change their direction of flight. The drone scope elements were crafted based on real Navy drone technology used in missions.