The film champions incredible Nike players, past and present, by imagining a universe where they all compete together. The epic four-and-a-half-minute film features a dozen elite Nike athletes, including Alex Morgan, Cristiano Ronaldo, Kylian Mbappé, Ronaldinho and Sam Kerr.
The film exemplifies Nike’s long-standing belief that the future of sport has infinite potential — and encourages a new generation of footballers to prove it.
The brief was to help bring the film to life and drive the pace and energy. The film moves from fast paced football to the rising tension and anticipation of the scientists. The sound helps to build the narrative and express the emotions of the players from humour to intense energy. The storytelling and nuance of emotions in the ad were in part reliant on the expression of sound.
Every sound you hear was created specifically for the film through either sound design, foley or manipulation of sfx .