The
narration over the high energy film urges our millennial audience to see
everything and go everywhere. The visual moves quickly to the rhythm of the VO
juxtaposing a description of a typical world traveller experience alongside the
visuals of an urban one.
Director
Ben Strebel said “We used a wide angle lens to create a sense of depth and
space and shot the film in keeping with the campaign’s ethos: of the big wide
world waiting to be discovered, with the aim to capture just about everything.”