adam&eveDDB has hired Brynna Aylward as chief creative officer of its New York and West Coast offices. Brynna's appointment as CCO marks a significant milestone for adam&eveDDB, as it is the first time the agency has appointed a CCO outside of its London office. This move highlights the agency's commitment to expanding its creative leadership globally and leveraging the diverse talent pool available across North America.
In her new role, Brynna will be responsible for overseeing the creative direction of adam&eveDDB New York and West, working closely with clients such as Kroger, Nathan's, Eckrich, JetBlue, Disney, Pure Leaf, Lipton, and Gatorade Hydration. She will report directly to adam&eveDDB US CEO, Caroline Winterton, and partner closely with adam&eveDDB global chief creative officer, Richard Brim, to ensure seamless collaboration and alignment across the agency's network.
Aylward brings a wealth of experience to the position, having most recently served as executive creative director and creative lead of GUT Toronto. During her tenure, she successfully led the growth of GUT’s Miami office and launch of its first Canadian office, building a creatively driven team of over 60, and working across major brands such as Tim Hortons, GoodLife, Mitsubishi, Mike's Hard Lemonade, Gund, Microsoft, and KY. Her impressive portfolio includes award-winning campaigns for global brands, demonstrating her ability to create impactful and memorable advertising that resonates in the real world.
Brynna is deeply passionate about marketing and advertising and believes creative leadership is a craft like art direction or copywriting. Throughout the course of her career, she has been recognised for her outstanding contributions to the industry, receiving numerous international awards and being ranked as one of the top creative leaders in the US. Most recently, Brynna was named among Creativepool’s list of 'Top 100 Creative Leaders' for 2024. Her passion for leading big brands, mentoring talent, and making a positive impact on the industry has earned her a stellar reputation.
Caroline Winterton, CEO, adam&eveDDB US, expressed her excitement about Aylward joining the team, stating, "I can’t wait for Brynna to start. With her exceptional track record, love of craft and a true passion for building amazing teams she will be a fantastic addition to our already great crew.”
Brynna added, “This call was one that I just couldn’t ignore.” She continued, “I’m thrilled to join this incredible leadership team that believes in the power of great creative and to help shape a space where people can make the best work of their careers.”
adam&eveDDB is dedicated to making brands famous and giving them feeling, while ensuring they are easy to experience and buy into at every touchpoint. Brynna's appointment as chief creative officer positions adam&eveDDB US for continued success in delivering ground breaking campaigns. With her leadership, the agency is poised to create work that unlocks the emotional potential of brands and drives business growth.