Andrew Balint Joins Airwallex as VP Marketing, APAC

Australian global payments platform, Airwallex, has appointed Andrew Balint as VP of marketing across APAC, excluding China.

Formerly the marketing chief at Afterpay, Andrew will lead the Airwallex marketing team across the Asia-Pacific region. He will draw on over 25 years of experience, having also held senior roles at amaysim, Ola, and Optus.

“I’ve been watching Airwallex’s incredible growth and innovation and I’m thrilled to now be part of the journey,” Andrew said.

Andrew led marketing for Afterpay in ANZ and APAC for four years across brand, growth marketing, product marketing, and customer experience.

In his new role, he will report to Airwallex APAC MD Arnold Chan and global marketing VP Jon Stona.

“We are delighted to welcome Andrew to our team at Airwallex,” Arnold said.

“As we approach our 10-year milestone and expand our offerings into new products and markets, we’re privileged to have someone of Andrew’s calibre to lead our next phase of marketing across the Asia-Pacific region.”

Andrew’s remit includes overseeing brand strategy, growth marketing, integrated campaigns, content and partnerships across key markets, including Australia, New Zealand, Singapore, Hong Kong, and Malaysia. 

“The global payments landscape is evolving rapidly, and Airwallex is at the forefront of that change,” Andrew said.

“With innovation and customer experience driving everything we do, I’m excited to help expand our presence and make a real impact across the APAC region.” 

In 2024, Airwallex announced a multi-year partnership with McLaren Racing and closed out the year with 83% revenue increase across APAC.

The original campaign, centred on an optical illusion, was created in a three-hour production window, and LBB learned when speaking to production company Whale about the video and social campaign.

It also launched Airwallex Yield, Spend, and Airwallex for Startups, which expanded to Australia, New Zealand and Singapore and has attracted more than 2,000 startups to the free program.

Andrew is based in Sydney. His appointment is effective immediately.