senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

AT&T and LeBron James Send 'A Little Love' in Hopeful New Spot

22/12/2020
Creative Agency
New York, United States
230
Share
The spot from BBDO shows the strength of unity and compassion as we all continue to be socially distant
AT&T, with help from LeBron James, is sharing a little love as we close out a trying 2020 and look forward to the New Year with hope.

The new creative features people from all walks of life coming together singing the 1969 hit 'Put a Little Love in Your Heart', including a few notable vocal cameos from AT&T’s well-loved Lily character, and none-other than LeBron James.


The heartfelt track serves as a much-needed anthem for unity and compassion as we all continue to be socially distant.

The work was created with creative agency partner BBDO LA and directed by The Corner Shop’s Peter Thwaites.

Brand
Agency / Creative
Production
Post Production / VFX
Editorial
Music / Sound
SIGN UP FOR OUR NEWSLETTER
More News from BBDO North America
Work of the Week
Work of the Week: 25/10/24
25/10/2024
924
0
ALL THEIR NEWS
Work from BBDO North America
45
0
MARTINI Dare to Be
Bacardi
07/05/2024
179
0
Double Dippable Chips
HORMEL® Chili
14/03/2024
24
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0