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Creative in association withGear Seven
Group745

Babybels Battle Sweet City in Heroic Mock Film Trailer

16/06/2020
Advertising Agency
New York, USA
261
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With agency Havas Chicago, the spot was directed by Academy Award winner Hervé de Crécy (Logorama) for Babybel's global campaign
Eastness Productions has collaborated with French production company Solab and creative agency Havas Chicago on 'Join the Goodness' campaign. The film for Babybel was directed by Academy Award winner Hervé de Crécy (Logorama).

With his distinct humour and style, de Crécy transforms Bangkok into the Land of the Babybels, where our heroes free the city from the reign of the junk food villains. Eastness provided Thailand production services for the shoot.


The never-before-seen view of Bangkok is possible thanks to a close and rewarding collaboration between Hervé, Solab and the Eastness teams. Skilled and talented local crew, including line producer Jeab Indageha, production manager Will Dtangpaibool and art teams, also made a vital contribution.


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