Completely Over-the-Top Consequences Make This Spot Totally Joyful

The curse of the unknown plays havoc with one man’s entire life in this brilliantly crafted Canal Digital spot. 

Created by Norwegian agency Try/Apt for the Scandinavian pay TV provider, the film opens with a lunchtime discussion at work in which two colleagues are joking about the ‘Silver Hand’, much to their counterpart’s confusion. It turns out he missed ‘that’ show last night - and he was the only guy in town who did. The man’s haphazard TV viewing amasses to completely over-the-top havoc through middle and old age, and even leaves him one leg. 

The spot was directed by Bart Timmer through Bacon.