senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Creative in association withGear Seven
Group745

CP+B London Brings Game of Thrones Flavour to the Brexit Debate

07/06/2016
Creative Agency
London, UK
151
Share
Agency transforms its shopfront in Kings Cross into a GoT-inspired call to action

You’ve probably heard, something’s happened on Game of Thrones.  Again. And social media feeds are abuzz.  But avert your eyes from your screens for one minute, and you’ll see that other piece of (real-world) news: Brexit and midnight tonight as the cut off point for registration to vote.

In just over a two weeks’ time, Britain of course goes to the polls to vote on one of the most important decisions of the decade, whether we stay or leave the European Union. And, unless people register to vote, their voices will not be heard. 

With this in mind, ad agency Crispin Porter and Bogusky London have transformed their shopfront in Kings Cross into a Game of Thrones inspired call to action.  “With a healthy dose of tongue in cheek and some GoT hype thrown in, we’re aiming to capture the attention of passersby and, hopefully, encourage any laggards to register - whilst reminding everyone to vote on 23rd June,” commented Arjun Singh, operations director at CP+B London

People have until 23:59 BST today, Tuesday 7 June, to register to be able to vote in the UK's EU referendum.

The Electoral Commission have said 1.65 million people have applied for a vote since a campaign began last month - but millions more have yet to sign up.  Registering online should take about five minutes and can be done here.


Agency / Creative
SIGN UP FOR OUR NEWSLETTER
More News from Forsman & Bodenfors London
93
0
Thought Leaders
How Creativity Can Help Retailers Win
09/09/2024
67
0
ALL THEIR NEWS
Work from Forsman & Bodenfors London
Father's Day
The Glenlivet
06/06/2023
23
0
She Breathes
Asics
04/04/2023
741
0
Add Some Pasión
Campo Viejo
02/03/2023
10
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0