Dan Levy and Heidi Gardner Spotlight the Ease of Using Homes.com in Witty Campaign

Dan Levy and Heidi Gardner return as the leaders of Homes.com in four new spots, “Framed Art,” “As Advertised,”  “Locked In,” and  “Tender Moment,” that will run across social, digital, TV, and streaming. This latest campaign stays true to the tagline "We’ve Done Your Home Work" by highlighting the ease of the platform, its wealth of content, beautiful design, and unique competitive edge as the only home-buying site that always connects users directly to the listing agent.

The clever and witty creative emphasizes that the listing agent, who is most knowledgeable about the home, can provide all the insider details and personalized guidance needed to find your dream home—because buying a home is one of the most important decisions anyone could make.

Building on the successful 2024 Super Bowl brand launch, this new fall campaign will reach more homebuyers through major anticipated events. The first spot ran during the 2024 Emmy Awards, when Dan and his father, Eugene Levy, made history co-hosting. The rest of the spots have aired and will continue to run during high-profile environments including NFL, college football games, and the MLB postseason, including the World Series.

TV presence in those events is complemented by digital sponsorships and takeovers tied to the NFL and World Series, delivering a full-360 approach to reach the home-buying audience. Reach will also be extended through additional TV buys complemented by data-targeted and data-informed media in environments like streaming video, cable networks and social-media platforms to build effective frequency.