The Immortal Awards is excited to unveil DEPT® , the global full service digital agency, as the European jury partner for this year’s competition.
The new partnership demonstrates the pair's commitment to celebrating and showcasing Europe’s very best creative projects, companies and individuals to a global audience.
The Immortal Awards introduced regional jury days to ensure that creativity from across the globe is judged properly and equally, with regionally based creatives - who have intimate knowledge of the market and understand its cultural nuances - selecting the best work to go through to the global, final round of judging.
As the first-ever European partner, DEPT® will support this year’s jury by hosting the regional session at their London office. The jury day will bring together jurors from across the region, all of who will have judged a prior round of local judging, to decide which work will represent Europe as the region’s finalists this year.
Last year’s European jury selected seven projects to qualify for the global round as European Finalists, with four of the region’s jurors joining the global jury to give the region an equal voice in the final round. Two of those projects went on to win Immortal Awards, with a further three receiving Commendations from the global jury.
Jeff Bowerman, executive creative director, DEPT® comments: "LBB has established itself as a go-to platform for the creative industry, connecting the world’s biggest and brightest agencies and brands. As a global digital agency pioneering creativity, DEPT® feels right at home here; we’re proud to support the Immortal Awards to celebrate the exceptional work being produced by agencies and brands across Europe. Given the fairly unique free entry and limits on number of entries per agency, the Immortals showcase a lot of work which otherwise would remain under the radar, whether it's entered directly from production partners or agencies without deep marketing pockets. I've always seen great work that I missed elsewhere!”
Paul Monan, Awards Director, adds: "We are unbelievably excited to be partnering with DEPT® for this year’s European jury. The Immortals was devised as a modern award show for the new world of advertising, so we couldn’t possibly pair up with a better partner than a truly forward-thinking, modern digital agency. Europe is a world leading region when it comes to creativity and we’ve seen, time and time again, work from our European jury days go on to win big at the Immortals. We’re looking forward to bringing our jury together at DEPT® later this year to shine a spotlight on incredible work and, fingers crossed, see some of those projects go all the way and pick up prizes from our global jury.”