easyJet Holidays' 'Dad's Club' Launches to Save Families from Cringey Fathers on Vacation

Package holiday brand easyJet Holidays has announced that it will be launching the world's first in-hotel 'Dad’s Club' in the Spanish tourist hotspot of Benalmádena.   

Activities on offer at the club include synchronised dad dancing, frisbee mastery, fashion show, joke workshop and air guitar tuition. Graduating Dads will receive a certificate to prove they have mastered the art of keeping it cool.  

Johnny Foreigner director Chips comments: "The concept came from James at Taylor Herring based on research EasyJet have found regarding the embarrassing things dad’s get up to on holiday. The video is a tongue in cheek reference to slightly cheesy in-house resort promo videos. But the Dad’s Club is also a real thing - dad’s can join the club at the same resort we shot at in Spain.

"The shoot was great and I had a lot of fun herding the embarrassing dads around the various activities of dad dancing, joke workshops and fashion shows. It really was a whirlwind of excitement!"