Flipkart Presents Gift Seeding to End Disappointing Valentine’s Gifts

Flipkart dons the perfect wingman cape and uses sneaky/brilliant retargeting to drop suspiciously personal Valentine’s gifting hints!

Ahead of the upcoming Valentine's Day, Flipkart has put together a unique gift-seeding idea by cleverly leveraging the brand’s media exposure to target people with exactly what their partners might want. This playful campaign conceptualised by 22feet Tribal Worldwide, empowers individuals to simply choose a product from Flipkart and send their partner's details. Flipkart will then strategically follow the partner with the chosen product across various online platforms.