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Globant Turns Consultancy on its Head in Global Campaign

26/10/2022
Production Company
London, UK
154
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Rebolucion’s Luis Gerard rethinks consultancy for the new campaign

Luis Gerard, a young but experienced director shot a fresh new global campaign for Globant with GUT BA.

Both films seek to convey that Globant can help clients with more powerful and creative solutions for each company.

In one film, office staff gathers to watch in amazement as their colleague creates a 1,000-slide presentation for a client. Another film shows an office that has just installed new computers, whose keyboards have only two giant buttons: 'copy' and 'paste', as that is all employees do.

"They called me from Rebolucion and told me: “we have this global project, with GUT BA for Globant”. The dynamic was excellent, both with the production company team and the agency team. There was great chemistry. They told me to contribute to an idea that was already very good from the start. When there is trust, it's easier to be much more creative. In this case, there was a lot of freedom to experiment on set. In the short time, I've been with Rebolucion, I've done some amazing projects", Luis Gerard said.

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