GoDaddy Gets Its Game on with Super Bowl Teaser

Aspiring small business owners struggling to turn their ideas into reality should tune into Super Bowl LIX to learn how GoDaddy Airo uses the power of artificial intelligence (AI) to take a business from concept to online in minutes.

GoDaddy Airo

Customers experience magical results with GoDaddy Airo - getting online faster, bringing more traffic to their website, boosting sales and deepening engagement on social media. In the US alone, nearly three million customers discovered GoDaddy Airo, and that number continues to grow as GoDaddy Airo's rollout spans 180 countries and counting. Returning to advertising in the big game brings the possibilities of GoDaddy Airo to small businesses everywhere on one of the world's biggest stages.

Tune In February 9th, 2025

The GoDaddy spot aligns with GoDaddy's mission to empower entrepreneurs everywhere, making opportunity more inclusive for all.

"At GoDaddy, we champion the growth of small businesses, and artificial intelligence has become a transformative force for entrepreneurs looking to turn ideas into successful ventures – fast," said Aman Bhutani, CEO of GoDaddy. "We launched GoDaddy Airo with the goal of empowering anyone with an idea to be able to start their business in minutes. Advertising during Super Bowl LIX presents an incredible opportunity to introduce this game-changing experience to millions of people, especially those dreaming of becoming their own boss."

After an eight-year hiatus, GoDaddy will return to the big game and showcase GoDaddy Airo, its AI experience for small businesses, with a 30-second spot airing during the fourth quarter. The ad will become the inspiration for a yearlong marketing campaign in the US. GoDaddy's in-house creative agency partnered with Quality Meats to develop and execute the creative strategy for the campaign. The ad was produced by ProdCo and directed by award-winning director Ian Pons Jewell.