Grey Colombia Introduces the Pringles Microphone Amplifier & Streaming Device All-in-One Can Pack

In the midst of the gaming world's explosive growth, witnessing a staggering 117% surge in video game streaming on Twitch and a 118% rise on Facebook Gaming in 2021, Pringles enters the scene as a strategic ally. With gaming enthusiasts investing over $100 billion in streaming accessories, the quest for unique content has become paramount. Against this backdrop, Pringles introduces a game-changing concept: The All-New Pringles Original Gamer's Limited Edition Microphone Amplifier & Streaming Device All-In-One Can Pack.

This innovation transcends being a mere accessory; it's an embodiment of Pringles' dedication to enhancing the gaming experience. Seamlessly transforming its iconic can into a microphone amplifier, Pringles acknowledges the evolving aspirations of gamers – to not just play, but to create captivating content. The transition is facilitated by subtle yet effective stickers and micro-perforations, optimising sound transmission to headphones and creating a semi-professional acoustic environment that resonates with the needs of gamers.

Beyond its hardware evolution, this concept encapsulates the spirit of community. Pringles recognises that gamers are influencers, storytellers, and trendsetters. In a gesture of authenticity and camaraderie, these limited edition packs find their way to influential gaming figures, amplifying their voices within the gaming universe. In essence, Pringles not only embraces gaming but also empowers gamers to amplify their impact, bridging the gap between snacking and extraordinary gaming moments.

We made around 300 kits that we distributed among the users of different influencers/streamers who helped us share the idea, including Samy Rivers, the most prominent female streamer in the world today. They were completely free, and the invitation was for everyone to make it at home with their Pringles cans. So it could cost as little as approximately $2.36, while a decent microphone typically starts at around $100!. Currently, people are requesting to upload their videos using the Pringles can as a microphone and create content with it!