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Having a GAS with Nils Leonard

15/06/2023
Music & Sound
Manchester, UK
164
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GAS' Greg Owens chats to the founder of Uncommon Creative Studio to find out how he took the agency from a startup to winning the British Airways advertising account

Having a GAS™ is the podcast that talks to the great and the good of the creative industries, with particular focus on ad industry leaders and top-tier music producers.

Host Greg Owens visited Uncommon Creative Studio in Farringdon to ask Nils Leonard how he took Uncommon from being a startup in 2017 to winning the British Airways advertising account four years later.

Nils also revealed his reasons for leaving Grey with co-founders Lucy Jameson and Natalie Graeme, as well as commenting on the broader industry's lack of confidence.


He described his early years at Grey, when he established 'Dark Grey'; a design project in which he designed alternative brands with his favourite creatives.

Throughout the hour-long conversation, Nils shares ten sources of inspiration that have influenced his creative journey.

These include the Arctic Monkey's classic album 'AM', Yves Klein's Blue, and the audacious act of Rage Against the Machine closing down the New York Stock Exchange.

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