Truenorth serviced the production which features a horde of Vikings trekking the Icelandic tundra rocking out to iconic hit 'We Will Rock You'
Iceland and Truenorth got their fair share in Super Bowl Commercial festival this year by dominating Joe Pyktas Dodge Ram spot.
The whole film was shot in Iceland with a local viking cast.
"Shooting with Pytka is always fun and we are lucky enough to have had him over to Iceland more then once and we hope he will continue to be a frequent visitor of ours" says Truenorth Marketing Manager, Karl Sigurdarson said and adds that it is a privilege and honour for both Truenorth an d Iceland to be part of the big commercial fiesta the Super Bowl is indeed.