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Group745

If the PlayStation Store was a Real Place it Might Look Like this Fantastical Bazaar

24/09/2018
advertising agency
San Francisco, USA
255
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Prepare for sensory overload in this ad created by Venables Bell + Partners and directed by Rupert Sanders
The PlayStation Store is home to thousands of downloadable games and movies waiting to be unleashed. In this new campaign, created by fans Venables Bell + Partners, fans are taken on a tour of a magical, reality-bending bazaar where anything is possible and everything is for sale.
 
In the 60-second spot, PlayStation Store’s familiar character, the Merchant (played by Francis Magee), takes you on a tour of a bazaar like you’ve never experienced, filled with wares from the far reaches of the universe. Surprise awaits around every corner, revealing some of the most anticipated games of the year from Marvel’s Spider-Man to Call of Duty: Black Ops 4 to FIFA ’19.

PlayStation has also just released a behind-the-scenes blog post that provides some fun information about the spot as well. 


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