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Jason Biggs and Seann William Scott Recreate 'Best Summer Ever' for DoorDash

08/06/2023
Marketing & PR
New York, USA
4.8k
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DoorDash's in-house creative studio Superette developed the campaign

Everyone has a summer from the past they look back on as the best summer ever. To bring this to life, DoorDash is bringing America’s favourite duo back together again, Jason Biggs and Seann William Scott, to showcase exactly how amazing summer can be – yes, even better than that summer – with Summer of DashPass. Superette, DoorDash’s in-house creative studio, created a fresh, hilarious, feel-good ad featuring actors and comedians Jason Biggs and Seann William Scott that combines nostalgia for past summers while highlighting that a new season means new chances to best even their best summer. Through exclusive goodies, awe-inducing experiences, and all kinds of savings to fuel a season’s worth of new stories – the best summer ever is on the horizon. The omnichannel US marketing campaign will come to life on television, in-app, through paid digital, social, radio and more from June through July.

“For the fourth year in a row, we’re excited to bring Summer of DashPass to our members, underscoring the value and breadth of a DashPass membership and unlocking access to the best of their neighbourhoods at the most affordable prices. We’re thrilled to once again be able to provide first-of-its-kind, exclusive access to incredible deals across national and local businesses across the country,” said Prabir Adarkar, president and chief operating officer at DoorDash. “This summer, we’re bringing even more value to our members on everything from groceries to throwback, beloved menu items, to sporting goods, to fun sweepstakes and much more.”

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