Jimmy Dean and Joe Ando Drop It Like It’s Haute with Limited Edition Bag

Jimmy Dean brand is bringing breakfast back into fashion with the Griddle Bag – a limited-edition tote bag created with rising designer and content creator Joe Ando. Uniquely designed to heat and tote the new Jimmy Dean Griddle Cake Breakfast Sandwiches, the Griddle Bag can be pre-ordered via this link for a limited time while supplies last starting September 19th, 2024 – just in time for the start of the school year. 

A whopping 75% of time-pressed American high school students say they skip breakfast.[1] With the busy school year ahead, the Griddle Bag is fashioned to help make mornings less stressful and breakfast more craveable so busy students don’t miss this important meal. The bespoke tote bag comes in two one-of-a-kind prints by Joe Ando. Each bag features thick canvas material, comfortable shoulder straps, dual interior pockets and a custom warming pouch sized to fit the breakfast sandwiches, which heat up in just 90 seconds. Once the sandwich has been cooked, simply slide it into the warming pouch, place in the tote’s inner pocket and go. 

“Finding time to sit and enjoy breakfast can be challenging on chaotic school and work mornings. The Jimmy Dean brand provides consumers with that ‘good morning feeling’ any time of the day, whether at home or on the go,” said Amanda Keedy, senior director of the Jimmy Dean brand. “We are excited to introduce a quick and tasty option with the Jimmy Dean Griddle Cake Breakfast Sandwiches and make them easy to enjoy with this new Griddle Bag by Joe Ando.”

The designer brings his signature style to the tote’s two prints. Each features a whimsical Western-meets-New York City motif as a nod to Jimmy Dean brand’s pastoral roots and Ando’s metropolitan home base. As a lauded fashion designer, actor and content creator, he brings his unique style, personality and sense of humour to the process of making clothing and accessories. 

“This is a first-of-a-kind experience and very cool challenge to design something with dual-utility function like The Griddle Bag,” said Joe Ando, designer and Jimmy Dean brand partner. “I had a lot of fun taking the iconic look of the Jimmy Dean brand and coming up with two distinctive looks that blend our worlds. I’m excited for all who snag a free bag and can’t wait to see how they put it to use.”

The new Jimmy Dean Griddle Cake Breakfast Sandwiches expand the beloved brand’s portfolio of morning favourites. Available in Maple and the all-new Blueberry flavour, the sandwiches are crafted with signature seasoned sausage, fluffy eggs and melty cheese, all stacked between two delicious pancakes. Ready in less than two minutes and packed with 12+ grams of protein per serving, these sweet and savoury breakfast sandwiches are designed to help fuel busy mornings.

Jimmy Dean Griddle Cake Breakfast Sandwiches are available now at select retailers nationwide and in four- or twelve-packs at clubs and superstores.