For the release of the new Xiaomi 11T series, smartphone market world leader, broadcasted its first TV campaign for the French market, entrusted to StudioM. The film directed by Marcos Mijan Perez (Quad Stories) highlights all the Xiaomi 11T series features through the energetic journey of a Parisian, from the moment he gets up until he goes to bed. A dynamic dive into a daily life made easier, brighter, faster thanks to the various functions of the new smartphone, in harmony with the beauty and energy of the city of lights.