Lemsip Tackles Bizarre 'Cold Hacks' in Campaign from Havas UK

The latest work from Papaya Films director Julia Rogowska is for the cold and flu experts Lemsip. The charming new commercial titled ‘Cold Hack’ depicts the extreme and often silly lengths people go through to try and cure themselves from the common cold. With Lemsip First Action there’s no need to go through the sucking lemon stage because it helps stop a cold during the early stages.

The colorful set design and whimsical direction mixed with the upbeat music provided by Yellow Boat Music creates the perfect aesthetic for a commercial capturing the comical stages of different cold hacks.