MADRE welcomes directing team Los Pibes to its renowned roster of filmmakers. Caio Amantini and Raphael Pamplona are a Brazilian duo who started directing music videos in Argentina after meeting at Universidad del Cine in Buenos Aires. Since then, their directorial portfolio has expanded to include both advertising and narrative films.
Los Pibes is an internationally recognised creative force in music videos. The Los Pibes-directed music video for the rock band Francisco, El Hombre’s song 'MATILHA' has won many awards, including BAMVF, VISIBLE, KIMFF, and European Cinematography Awards. Their first music video, 'Hear Me Now,' for DJ Alok, which has more than 550 million views on YouTube, takes the audience on a cinematic journey through the effects of Alzheimer’s Disease. Following the debut of 'Hear Me Now,' Los Pibes caught the attention of brands and companies who’ve since hired them to make commercial films.
Kinetic camera movement, emotionally rich performances, and texturised imagery are woven throughout Los Pibes’ work. Their ads dig into the psyche of offbeat characters and incorporate unusual, occasionally surreal aesthetics. Los Pibes has helmed films in a diverse range of countries, including Spain, Argentina, Mexico, Colombia, and Brazil, collaborating with international brands like Google, Uber, Tinder, Netflix, Trident, Cup Noodles, Mondelez, Outback, Sprite, and Anheuser-Busch.
“We’re very excited about joining MADRE,” says Los Pibes. “The vibe of the team is incredible. They’re a well-established production company with a curated roster, which reflects how valued each of MADRE’s directors is. We’re eager to start working together and grow our audiences in new markets.”
Jonathan Ker, MADRE’s founder and managing director, adds, “Caio and Raphael are dynamic filmmakers in every sense. They each have such different personalities and sources of inspiration and when they come together, they’re bound to make magic happen on set. They communicate so beautifully with each other and with us that you can tell that the creation of Los Pibes was born from a natural friendship. They’re immensely talented, and we look forward to having them with us at MADRE.”