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Marriott Bonvoy Campaign Inspires Travelers 'Roam Around the World'

24/04/2023
Music & Sound
Los Angeles, USA
6.2k
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Squeak E. Clean Studios reimagines B-52s track 'Roam' for the campaign

Marriott Bonvoy, Marriott International’s award-winning travel program and marketplace, is igniting a penchant for embracing the unexpected with experiences that aim to surprise, and delight travelers. Anchoring the campaign is a series of creative covers of 'Roam' - the tuneful travelogue by the B-52s. Marriott Bonvoy collaborated with international music studio Squeak E. Clean Studios, which has worked with world-class artists from Doja Cat and Lauryn Hill to LCD Soundsystem and more to bring these tracks to life. 

Underscoring the Marriott Bonvoy portfolio and promise of memorable and diverse experiences, the new “Roam Around The World” campaign, produced in conjunction with creative content and production company SuperBloom House is a nod to nostalgia and call to travel. 

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