McCain Rings the Fry Bells for World First French Fry Day House

This July, McCain Foods, the brand that produces one out of every four French fries consumed around the world, is sharing its true passion for French fries by celebrating National French Fry Day like a real holiday. On July 12th, McCain is putting its flag firmly in the ground to declare this holiday by unveiling the World's First French Fry house. Decking out a two-story house in Chicago, the home will be adorned with an array of fry themed decorations from giant French fry inflatables and extravagant holiday lights, to trees and shrubbery covered in themed ornaments - showcasing the ultimate testament to potato love.

Visitors can join the festivities on Friday July 12th and Saturday July 13th from 5-10pm at 224 N Elmwood Ave, Oak Park, IL 60302. Guests are invited to revel in outrageously fun French fry decorations, get a chance to hang out with a holiday hero - Father Frymas, participate in a French fry sing-along and enjoy FREE McCain French fries topped with delicious sauces and seasonings while supplies last.

To kick off the National French Fry Day festivities, McCain has enlisted life-long fry lover, comedian, cookbook author Eric Wareheim for its National French Fry Day campaign. Showcasing his enthusiasm as he plays the ultimate fanboy, he passionately educates his neighbour on the significance of National French Fry Day as a national holiday. Eric will also  be sharing his go-to recipe using McCain's Quick Cook products to create the ultimate Poutine recipe. The video will air on McCain's YouTube channel on National French Fry Day (July 12th).

James Rowe, managing director, adam&eveDDB New York said, “We are excited to continue our partnership with McCain as we transform French Fry Day into a celebration worthy of its own national holiday. McCain is obsessed with bringing people together over the perfect French Fry, and we felt it was time to give that obsession the airtime it deserved. I never knew I needed French-Fry wrapping paper - but now I’ll be using it for all French-Fry related gifts.” 

Speaking about the campaign, vice president of Marketing at McCain, Tracy Hostetler said, "At McCain we're on a mission to bring people together, and there's no better time to celebrate the unifying power of French fries than National French Fry Day! That's why we are inspiring fellow French Fry lovers to imagine what it would be like if this day was a real holiday, from catchy tunes and delicious recipes to fun decorations and new traditions. To top it all off, we'll be unveiling the first-ever National French Fry Day house – including Fry-themed decorations, sampling, and even a photo op with Father Fry-mas"

Popular content creators will also share how they celebrate National French Fry Day with their favourite fry-tacular snack, DIY fry decorations and more, with content going live on July 12th. Visit here for creative ways to celebrate National French Fry Day on July 12th.