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Modern Post Editor Aitor Bigas Wins at D&AD Awards

23/05/2024
Post Production
New York, USA
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Loewe’s 'Botanical' campaign awarded Wood Pencil

Modern Post editor Aitor Bigas wins a Wood Pencil at this year's D&AD Awards for his work on Loewe’s 'Botanical' spot. In the ad, actresses Úrsula Corberó and Greta Lee star alongside actor and Brand Ambassador Stéphane Bak in a campaign that celebrates the symbiotic connection between LOEWE Perfumes and the natural world. The campaign marks the release of LOEWE Aire Anthesis: a unisex fragrance and the first in a new generation of scents. The film explores the ways natural phenomena evoke an emotional reaction.

Watch 'Botanical' HERE

Aitor’s distinct rhythmic quality has drawn the attention of top luxury fashion brands such as Gucci and Loewe as well as artists worldwide. Leveraging his background as a drummer, Aitor infuses his edits with dynamic rhythm and captivating sound design, thus elevating visuals to new heights. His work has also been recognised by the Berlin Music Video Awards, where this year he is nominated for best editor.

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