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Ms Banks, Eunique and Camelia Show Why You Don't 'Just Do It' Alone in Nike Films

28/08/2019
Production Company
London, UK
57
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Bullion's João Retorta directs gritty and energetic spot

Sport is tough, sometimes life is tough, but the message in this trilogy of films from Nike is clear, you don't have to 'Just Do It' alone.

Having the right support is invaluable when it comes to achieving your fitness goals, be that the company you keep, the apps you use or the sports bra you wear. 

In these short films featuring English rapper Ms Banks, German rapper Eunique and French model Camelia we learn how their training shapes their wider approach to wellness. 

Shooting on 16mm, Bullion director João Retorta applies his photographic style and signature blend of grit, energy and attitude, to bring their stories to life with force. 

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