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New Evian Campaign Brings Out the Baby In You

28/05/2015
Advertising Agency
Paris, France
97
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BETC Paris launches new 'Little Big Babies' print campaign

BETC Paris has created a new outdoor campaign for evian, consisting of 4 'twin' visuals.

The posters are designed to be displayed side by side, with an extensive media buying on closing doors in, for example, the metro and on elevators.

The first visual shows a pair of adult legs with a bottle of evian and on the visual next to it, we see a baby's torso and head. A sort of live 'before and after'.



Agency / Creative
Production
Editorial
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