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Nissan Takes Flight in Fast-Paced Spot from Publicis Sapient

15/02/2019
Production Company
London, United Kingdom
206
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SKUNK's Ben Strebel directs dynamic film produced by SOVAGE

Ben Strebel has directed the launch campaign of the new Nissan Micra N-Sport.  

Designed for people with active and modern lifestyles, the new Nissan model is the ultimate city car. The three futuristic online films focus on agility, style and technology.  To represent these features SKUNK director Ben Strebel skilfully follows a fast-paced longboarder, free-runner and flyboard with dynamic camera tricks, thrilling imagery and stylish direction.  

Made through Sovage Productions and for Publicis Sapient, the shoot took place in Marseille. Ben and his team found themselves manoeuvring the car and the athletes through this ancient city right in the middle of the 'Gilets Jaunes' strikes, by which time the Russian arm was stuck and the December weather had well and truly kicked in. Although challenging, the city provided Ben with exquisite locations to truly exhibit the versatility of the car; giving Nissan a new edge and Ben a chance to exercise his adaptability and flair. 



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