DCM announces the nominees for the eighth annual Digital Cinema Media Awards, held in partnership with Campaign.
The competition, which is judged by a panel of leading experts, aims to celebrate and reward the best strategic use of the cinema medium and most outstanding big screen campaigns created by the media industry in the past year.
There are a remarkable number of submissions across six categories from a range of brands and agencies in 2024, with an overall Grand Prix prize also up for grabs.
DCM's CEO, Karen Stacey, said of the announcement, “From reach to attention to shared viewing and cultural power, cinema is perfectly placed to help brands maximise the impact their campaigns have. I’m thrilled to see an exceptional selection of entries once again from an inspiring range of brands and agencies who have been uniquely maximising the unique cinema space to deliver the best media ideas, clever planning and smart execution for their campaigns.
“I very much looking forward to having lively discussions with our esteemed panel of judges to find this year’s best-in-class winners, before all celebrating together at our red-carpet event in September.”
The nominees for the Digital Cinema Media Awards 2024 are:
This category rewards campaigns under £250,000 (DCM ratecard) that demonstrate exceptional strategic utilisation of cinema.
This category rewards campaigns over £250,000 (DCM ratecard) that showcase exemplary strategic utilisation of cinema.
This category honours campaigns showcasing innovative thinking and clever utilisation of new ideas within the cinema medium to deliver tangible results for advertisers.
This category acknowledges campaigns that have made a tangible positive impact.
This category honours brands that exhibit a sustained commitment to the cinema medium as a core element of their brand strategy.
This category celebrates individuals or teams that demonstrate excellence in advocating for the power of cinema in the brands they represent.
The Grand Prix is chosen by the judging panel solely from the winners of the five main entry categories (excluding Cinema champion of the year).
Chaired by Maisie McCabe, UK editor, Campaign, the judging panel will meet on Wednesday 4 September to judge the submissions.
Maisie will be joined by Adam Foley, CEO, Bountiful Cow; Ben Chadd, chief client officer, Mindshare; Beth Freedman, ex-CEO, Dentsu X; David Wilding, chief strategy officer, EssenceMediacom X; Davina Barker, sales director, Digital Cinema Media; Grant Burke, managing director, OMD UK; Karen Stacey, CEO, Digital Cinema Media; Kelly Parker, CEO, Wavemaker UK; Matt Landeman, chief client officer, Carat UK; Natalie Bell, CEO, MG OMD; Richard Friar, managing director, Starcom UK; Steve Parker, executive director, Medialab Group; Tom Cornell, chief investment officer, Hearts & Science; Vee Gunn, head of AV, Wavemaker North and Vicky Handley, brand communications lead, Lloyds Banking Group.
The winners will be announced at a red-carpet awards ceremony on Wednesday 18 September at BAFTA.
Find out more here.