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Peelz Mandarins Recruits 'UNfluencers' to Share How They Celebrate Peelz Seazon

02/12/2022
advertising agency
San Francisco, USA
68
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New campaign effort from VB+P doubles down on the brand's signature simplicity

Peelz mandarins has just launched a new campaign effort with Venables Bell + Partners building on the momentum of last season’s brand launch campaign. Rather than enlisting highly capable influencers, the brand is recruiting an army of regular people across the internet (with truly no influence at all) to show us how to celebrate and enjoy Peelz Seazon – and ultimately convey that with Peelz, no persuasion is necessary. 

In a campaign that kicked off during the Thanksgiving holiday and will continue through much of December, Peelz is inviting 'UNfluencers,' to post their videos on Instagram and TikTok and share how they celebrate Peelz Seazon. The brand will be judging and selecting up to two winners per week who will each receive a $500 Visa Gift Card. The contest will run through Dec. 21st and full contest details are outlined here.

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