Pets at Home OOH Campaign Celebrates the Nation’s Love of Pets

Another amazing Pets Out of Home campaign hit the UK high streets this month, showcasing strong creative assets, across a mix of formats. 

To follow on from the activity in 2023, Posterscope’s key focus was to continue to deliver a strong, impactful Out of Home campaign, with brand awareness being the main driver. OOH is the perfect medium to help deliver this.

Large and small format digital screens offered creative flexibility to run a mix of designs. This enabled Pets at Home to show the lengths the nation goes to for their pets.

To extend reach, Posterscope introduced Bus T-sides to the plan. This is the first time Pets have used this format, but as you can see from the pics, the creative looks amazing.

The combination of amazing creative content and a strategically planned OOH delivers a campaign that will be impossible to miss for all Pet owners across the UK.