Plus Company Canada Receives Rainbow Registered Accreditation

Plus Company Canada, a unique partnership of forward-thinking creative agencies, including Cossette, Citizen Relations and We Are Social, has achieved the Rainbow Registered Accreditation from Canada's 2SLGBTQI+ Chamber of Commerce (CGLCC). This designation places Plus Company among the most dedicated organisations nationwide in championing inclusivity and equity for 2SLGBTQIA+ communities.

The Rainbow Registered Accreditation is awarded to companies meeting the CGLCC’s rigorous standards of equity and inclusion. This recognition highlights Plus Company's ongoing commitment to creating an inclusive and equitable environment. Through concrete, sustainable actions, the company fosters inclusivity by implementing structured policies, inclusive communication practices, and training for leadership, talent teams, and employees. These initiatives aim to address biases and promote diversity at all levels.. Additionally, Plus Company  surveys its teams to identify areas for improvement and develop targeted actions to create a more inclusive workplace.

“This accreditation reflects our dedication to sustained, meaningful efforts. For us, equity, diversity, and inclusion are active, evolving commitments - core to who we are as an organisation and how we strive to inspire change around us,” says Mélissa Calixte, senior talent director, EDI at Plus Company Canada. “Rainbow Registered is a symbol of our promise to go above and beyond, creating a workplace and community where every person feels valued, respected, and safe.”

Social Impact Beyond the Agency Network

The Rainbow Registered Accreditation further highlights Plus Company's dedication to fostering lasting cultural change. Through impactful partnerships and campaigns - such as Help Us Remain, developed by Cossette, Cossette Media and Citizen Relations for Egale Canada; Vizzy-Bility Booth, created by Citizen Relations for Molson Coors Beverage Company; and The Upcycled March, an initiative from Plus Company’s EDI committee and Aide aux Trans du Québec - the agencies in the network elevate the voices and experiences of the 2SLGBTQIA+ community. Together, they raise public awareness of the progress needed to build an inclusive society.