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Radical Friend Takes a Fast Paced Trip in Latest Spot for Soft Drink Mirinda

06/04/2022
Production Company
London, UK
202
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Partizan and 180 Amsterdam create a vibrant campaign for the soft drink brand

Partizan’s Radical Friend direct a fast-paced visual experience in ‘Pass It On’. The TVC’s lead features singer-songwriter Soobin, the superstar from Vietnam.

In December 2021, the commercial was shot in Thailand and Vietnam with a multi-national cast and crew from the UK, USA and Vietnam. The fantastic costumes by Colin Bach, along with the kinetic cinematography by Frank Mobilio & Mate Toth Widamon helped create a vibrant and energetic new film for the tasty global drinks brand. 

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