Saatchi London's New Bathstore Spot is an Elegant Ode to Bathrooms
Bathstore, a UK bathroom retailer, has launched “Bathrooms Matter”, an integrated advertising campaign featuring the brand’s iconic blue duck.
The blue rubber duck observes some big moments whilst in the bathroom, including kids playing in the tub (ship), a city slicker preparing for the most important clients of the day – his giggling children, a best man ahead of a wedding staring at his reflection as he practices his jokes, and the celebrations that follow a woman finding out she’s pregnant.
The film, directed by impeccable Roman Valent, finishes with the new endline ‘Bathrooms matter. Visit the experts.’
