Saatchi & Saatchi Wellness Harnesses ‘Good Feeling’ in Super Bowl Spot for VEOZAH

Creative License is excited to unveil its latest collaboration with Saatchi & Saatchi Wellness for Astellas Pharma US. The new "Fewer Hot Flashes, More Not Flashes" ad launching during the Super Bowl is part of a larger consumer campaign for VEOZAH, a prescription drug designed to alleviate symptoms of hot flashes and night sweats associated with menopause.  

Turning ‘Hot Flashes’ into ‘No Flashes’, the spot brings a lighthearted tone to a sincere and important message, showing women a new way to combat hot flashes and prevent them from interfering with day to day life. 

The engaging spot is set to the uplifting beat of Flo Rida’s 2011 hit song, ‘Good Feeling (Alice Version),' adding a dynamic and energetic undertone to the campaign.  Working closely with Saatchi & Saatchi Wellness, Creative License provided music supervision and licensing to ensure the campaign delivers a memorable and impactful message.