Produced by Unlisted in collaboration with PlanIt Production and Cheil Worldwide Korea, the film was commissioned for Samsung’s global product event – Samsung Galaxy Unpacked – this year held in Seoul, Korea. The monumental launch, was a tour-de-force of innovation and craftsmanship – from the products to the production.
Samsung had large ambitions for the Tab unveiling – calling upon 2veinte to bring to life the sleek design of the Samsung Tab with their signature stylish flair. Vibrant colours, other-worldly environments (flying fish anyone?) and an abundance of whimsy was mandatory!
Unlisted EP, Anita Emor, was along for the ride saying, “What a treat to be a part of such a global event! Working on this film quickly became a passion project. The creative was not only gorgeous but fun – and 2veinte were the perfect partners to bring it to life. They’re innate artists and problem-solvers, which laid the foundations for imaginations to run rampant.”