Simon Cowell & Co Get Animated in Red Knuckle's Britain's Got Talent Promo

Red Knuckles was asked by Friend to animate this spot for the super talented director Steve Scott. "It was a real joy bringing his characters and ideas to life - hula-hooping bear people, breakdancing Granny’s, giant rabbits and a very musical cat (a special request by Mr Cowell himself) fill his colourful landscapes with new characters revealed on each viewing." Commented Red Knuckles.

Working out of its Soho studio to a tight production schedule, the team of animators employed both traditional 2D and 3D techniques, seamlessly stitching it all together to bring Steve’s vision bouncing into the world.