senckađ
Group745
Group745
Group745
Group745
Group745
Group745
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
Hires, Wins & Business in association withLBB Pro
Group745

T+Co Renders World of Possibilities for TE Connectivity

20/05/2016
PR Agency
Los Angeles, USA
33
Share
Trollbäck + Company produces brand film for one of the largest sensor companies in the world
Creative agency Trollbäck + Company (T+Co) recently produced a brand film for TE Connectivity (TE), one of the largest sensor companies in the world. Titled "What a Sensor Sees” (:45), the online advert via agency KBS majestically demonstrates how TE products are fostering innovation across a wide range of industries, from aerospace to medical to transportation.
  
Albeit invisible technology to everyday people, T+Co’s creative brief was to visualize the macro impact that TE’s micro sensors have on the world, as well as convey the high level of intelligence, efficiency and performance for which the brand is renowned. 
 
KBS’s narrative concept for the spot required a unique combination of smart design thinking and imaginative CG architecture. T+Co abstracted and animated graphs and performance-oriented metrics of TE products, and used it as a through-line to connect the different vignettes, such as a rocket lift-off, an orbiting satellite, and a racing car. T+Co rendered the ambitious scenes in 3D, which helped bring visual cohesion to the piece. 
 
"We love working with high-tech brands and helping them transform the invisible into a visible reality,”  concludes T+Co Creative Director Brian Bowman.
Agency / Creative
Production
Post Production / VFX
SIGN UP FOR OUR NEWSLETTER
More News from Priya PR, Inc.
Hires, Wins & Business
Aris Signs Director Colin Sonner
10/07/2024
28
0
ALL THEIR NEWS
Work from Priya PR, Inc.
Book Bans
National Coalition Against Censorship
01/11/2024
8
0
Case Study
Fellowes Brands
15/03/2024
8
0
Logan100 Digital Exhibit
Boston Logan International Airport
14/12/2023
11
0
ALL THEIR WORK
SUBSCRIBE TO LBB’S newsletter
FOLLOW US
LBB’s Global Sponsor
Group745
Language:
English
v10.0.0