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Tesco Mobile's Beatboxing Billboard Wants People to #WakeUp

17/06/2015
Production Company
London, United Kingdom
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Punq teams with Deep Focus London to create a ‘different’ kind of advertising billboard

Following on from the successful #wakeup TV campaign, Tesco Mobile and Deep Focus London have created a social media campaign through Punq directors Dapper, who helmed a youthful urban spot which garnered 3.4 million hits on Facebook in a single week.

Featuring champion beatboxers, the ‘live’ billboard interacts with the public on a British high street and contains hidden messages which viewers have to spot to win prizes.





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